Audit Service

GA4 Audit

A thorough review of your Google Analytics 4 setup to uncover data gaps, misconfigurations, and missed opportunities, with a clear prioritised roadmap to fix everything.

GA4 Audit Report: 24 findings across 7 categories
71
Health Score
3 Critical
7 High
9 Medium
5 Passed
CRITICAL Conversion events not firing on checkout: revenue data missing
CRITICAL Cross-domain tracking absent: sessions split across subdomains
HIGH Consent Mode v2 not implemented: data loss in EU traffic
HIGH Internal traffic not filtered: skewing bounce and session metrics
PASS Enhanced measurement configured correctly for scrolls & outbound clicks

How the audit works

01
Access ReviewYou share read access to GA4 and GTM and we start immediately.
02
24-Point ScanEvents, conversions, filters, consent, attribution & data quality.
03
Report DeliveryPrioritised findings PDF with severity ratings & fix instructions.
04
Fix RoadmapOptional: we fix every issue for you in a follow-up engagement.

What's included

24-point GA4 configuration review
Event & conversion accuracy check
Cross-domain & user identity audit
Consent Mode v2 compliance review
Internal traffic & spam filter audit
Prioritised findings report (PDF)
Severity rating: Critical / High / Medium
Optional: implementation of all fixes

Most GA4 properties look fine on the surface but are silently losing data. Default setups miss conversions, double-count sessions, and produce reports no one trusts. A GA4 audit reveals exactly what is broken and what to do about it.

What you get

A prioritised findings report covering all critical, high, and medium issues across events, conversions, cross-domain, consent, attribution, and data quality. Each finding includes a severity rating, business impact, and a ready-to-follow fix instruction.

Delivered within 5 to 7 business days. Includes a 60-minute walkthrough call to review findings live.

Who this is for

Businesses unsure if their GA4 data is reliable. Teams that migrated from Universal Analytics and need a health check. Companies preparing for a major campaign. Anyone inheriting a setup from a previous team or agency.

Get in touch to schedule your audit. Fixed price, scoped after a free discovery call.

Ready to get started?

Book a free discovery call. We'll review your current setup and give you a clear roadmap.

Get in touch →